![]() ![]() Let’s set some expectations up about how direct mail works. “How am I going to get in front of final expense prospects?”Īcting on this advice will put you leagues in front of your peers. If you’re brand new to final expense and wonder, When it comes to generating the best final expense leads, direct mail is king.īusiness reply direct mail final expense mailers provide a balance of quality of quality and consistency. The recipient reads, fills out, and sends it back postage-paid. ![]() Virtually ALL successful final expense agents working with me use direct mail final expense leads to attain high levels of production.Ĭalled “ business reply mailers,” these leads are sent out via letter or postcard with a detachable mailer. Versus a GREAT quality lead that’s TOTALLY unreliable in generating a steady flow of prospects. In fact, I’d rather have an AVERAGE quality final expense lead that’s consistent… That’s why consistency in lead flow is JUST as important in quality of leads. If you can’t generate final expense leads on a recurring basis, what value does your system REALLY have? If you get your final expense prospects in a haphazard manner… even if those leads are GREAT quality… you’re lead “system” is junk. ![]() ![]() It doesn’t matter what kind of leads you generate… If there’s one factor that matters most, consistency in insurance leads is absolutely paramount. I can put 10 top-producing, six-figure-earning final expense agents in the same room, and ALL would argue about which final expense lead is best.Īs experienced agents, we have our opinions about which leads work better than others.Īfter working with close to 1,000 final expense agents in my national insurance agency, it’s ultimately up to YOU to determine which final expense lead is best.īecause what final expense lead program works well for one producer… might NOT work well for you. Here’s something interesting I’ve discovered about the “best” final expense lead programs… So, find a lead generation that works for you ASAP =)! What Is The Best Final Expense Lead? Without final expense life leads, failure is GUARANTEED. Charismatic” with elite sales skill and no leads. Mediocrity” at sales with a steady flow of final expense leads, versus “Mr. Without the best final expense leads in hand, you are nothing!įor example, even if I recruit a charismatic and persuasive Tony-Robbins-type of agent, he WILL fail if he ain’t got no people to sell final expense to! Quick Navigation Article LinksĪs you look for a final expense agency or IMO to join, you MUST implement a final expense lead generation system that provides a consistent source of quality prospects. NOTE: Are you an aspiring or new insurance agent looking for more insight on how the insurance sales industry works? Check out my free New Insurance Agent Resource Guide to help answer many of your questions (as well as ones you didn’t know you had!). So get comfortable, take notes, and let’s begin! If you are thinking about getting your insurance license, or are an experienced agent getting into final expense, this is for you!īottom line, you MUST arm yourself with the best final expense sales leads if you want to succeed.
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